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Wish I Was A New College Applicant

March 30, 2010
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As I stand at the edge of the real world, looking at a struggling economy with a weak job market, I think back to my time spent applying for colleges four short years ago. And while I’m still glad I chose Ithaca for everything that this school gave me, most notably, two semesters of Ad Lab and a lot of great times, this wouldn’t have been a poor choice either.

It was just announced that all incoming Fall 2010 Seton Hill Pennsylvania freshman will be provided with a free iPad and 13″ Macbook. Part of their Griffon Technology Advantage Program, they aim to make all of their students completely technology literate. This is also part of the university’s plan to get student to use e-textbooks instead of paper ones.

With free access to these machines, these students will have a huge upper hand when competing for jobs with those who were not provided with the same equiptment.


Have Pesky iPhone Battery Problems? No Fear.

March 14, 2010
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To any iPhone owners out there, have you ever had a problem holding a charge? Apple released a statement today to squelch anybodies issues with battery issues. This is the opening line from the company on the issue:

“If your iPad requires service due to the battery’s diminished ability to hold an electrical charge, Apple will replace your iPad for a service fee.”

And while the words “service charge” often frighten away prospective buyers, let me assure you here. This service charge is a mere $105.95, including shipping. And for a minimum price of $500 for the iPad, 20% of the price for a brand new one is extremely attractive.

This has its ups and its downs. You will be receiving a brand new (maybe refurbished) iPad if your iPad can no longer hold a charge. However, what it also means is any info you don’t have backed up on your computer is going to be lost. Here is the official line from Apple.

No. You will receive a replacement iPad that will not contain any of your personal data.Before you submit your iPad for service, it is important to sync your iPad with iTunes to back up your contacts, calendars, email account settings, bookmarks, apps, etc. Apple is not responsible for the loss of information when servicing your iPad.”

Sounds like a pretty good girl, don’t ya think?

And It Starts

February 3, 2010
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Like I said in the first post on this blog, the possibilities of the iPad are endless. And these endless possibilities begin right here in the education field. The Wall Street Journal is reporting that Apple has made deals with Kaplan, Pearson Education, Houghton Mifflin Harcourt K-12, and the educational sector of McGraw-Hill to post school textbooks and official exam study guides to the iPad bookstore. These deals make the iPad much more attractive to the college and graduate student with the ability to carry all of your necessary textbooks. This not only saves room in a book bag, but also saves you from carrying a lot of weight around all day. If I do continue on to grad school or portfolio school, this will be an extremely attractive feature.

The eBook Wars Have Begun

January 31, 2010

As of yesterday, all Macmillan books were pulled from Amazon Kindle libraries over a price war. Most books on the Kindle cost $10, which is very reasonable considering a hefty $20-25 price tag for new hardcover books. However, with the release of the iPad, Macmillan wanted Amazon to charge $15 for their books, and in a surprising move, Amazon pulled all of Macmillan’s books from the Kindle library. Below you can see Apple CEO Steve Jobs presenting the iPad and Amazon CEO Jeff Bezos presenting the Kindle.

I don’t know was Bezos’s strategy is with this move, but allowing the iPad to claim more book publishers will just give them merit to say that they have a better selection than the Kindle. I don’t really see cause to spend over $200 on an e-reader myself, I like the feel of an actual book in my hand. But to me it seems that Amazon is making a war where there should be one. The regular Kindle is still half the price of the cheapest iPad, and it is just for reading. The iPad’s iBook app is just one of thousands that you will be able to employ on the machine.

I think the ability for magazines to create apps and have a digital subscription is much more important on the iPad than its book reader. Because of the rise of digital technology and the green movement, magazine and newspaper subscriptions have fallen dramatically. However, with the touch screen 9.7″ iPad, magazines and newspapers can be properly shown and customers can have a quality reading experience.

Nick Ciarelli, a tech writer for the Daily Beast, comments on the release of the iPad in this video and towards the end of the video discusses the impact of the iPad on the eBook industry and on the Kindle itself.

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Microsoft, You’ve Lost Again

January 27, 2010

The release of Apple’s new iPad

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